Very good readings this week

Inspiring and learning from…

 

How to Avoid Open Innovation Frustration by Stefan Lindegaard

I recently wrote a post on the frustration that often comes with open innovation. This prompted many comments here and on LinkedIn. I found many great insights and I want to share of few of these with you in this post:

Innovation: Concentrate on People and Process, not Tools by Tim Kastelle

Imagine that you are a unit manager in an organisation, and your CEO comes to you and says: “We need to be more innovative – you’re in charge of making that happen.” What’s the first thing you should start thinking about?

Open innovation is coming of age by Victor Keegan

Formula 1 has been at the awesome edge of innovation for decades, yet most of the time you would have been pushed to find the fruits of its research adopted elsewhere. Not any more.

10 Basic Principles of Innovation by Erica Templeman

Today’s post is from Matthew Greeley, Founder and CEO of Brightidea, the global leader in On-Demand Innovation Management software. Prior to founding Brightidea, Matthew consulted for Wrenchead.com, helping them raise over $100 million in venture funding from investors.  He holds a degree in Computer Engineering from Stevens Institute of Technology and studied Creativity and Marketing at Stanford University. In addition to his role at Brightidea, Matthew sits on the board of directors of ClearDay Technologies.

 

The Myths About Design Thinking And How You Can Find Out If You Are Truly An Integrative Thinker. Take The Test Now. And Yes, We Are Hiring! by Idris Mootee

These days I am getting a little bothered with the phrase “design thinking”. There is a lot causal misuse but the phrase has gained popularity and currency because it is new, it gives designers new status and it helps to push design firm upstream and hopefully they can solve bigger problems with design ideas.

 

Innovation Strategies Combined by By  Frank T. Rothaermel and Andrew M. Hess

Continuous innovation is the engine that drives highly successful companies such as Apple, General Electric, Google, Honda, Hewlett-Packard, Microsoft, Procter & Gamble, Sony, Tata group and many others. Innovation is an especially potent competitive weapon in tough economic times because it allows companies to redefine the marketplace in their favor and achieve much-needed growth

After Eureka: 7 questions to test innovation for profit potential By Simon Kirby

Analytical strategic frameworks are not the key to creating transformative innovation, a point wonderfully made by Seth Godin:

Irrational passion is the key change agent of our economy.”

How to Measure Open Innovation Value – Part 2 in 100open

What’s Different about Open Innovation?

Better Value

The metrics are less developed in this emerging discipline than in traditional innovation. In my last blog  I outlined a list of the sorts of direct and indirect measures that firms can use to capture all the value that innovation brings.

What is “innovation”? by Joel West

Sunday night, as I waited for feedback on a draft chapter about open innovation — part of a volume on innovation for the Wiley Encyclpedia of Marketing — I saw an interesting headline on the Wall Street Journal website:

 

Mayo Clinic: Effective Word-Of-Mouth by Andrea Meyer

Story: The Mayo Clinic is known around the world for reputable, high-quality health care. How can the company extend and expand this good word of mouth? Seth Godin provided an insightful answer during his Online Marketing Innovation Q&A, April 15, 2010 hosted by HSMAmericas.

 What do you suggest?

Have a nice week!

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